Pay Per Click (PPC) Management Services in Charlotte

Ads on Google and Facebook Increase Visibility

Comprehensive PPC Services

Are You Using Search Engine Marketing Advertising (PPC)?

Pay per click advertising, is one of the best ways to drive more traffic into your website.

Although it may not seem like it, creating efficient PPC Campaigns is much harder than it looks! Our PPC advertising services in Charlotte can help you create highly effective adverts and landing pages. Not only that, but we make sure your hard-earned money is being utilized as effectively as possible for maximum ROI.

The process of obtaining PPC (pay-per-click) ads for your website is relatively simple. Once you have determined which of your services requires a boost in traffic, we will develop a clear landing page to direct visitors to your site. Then, based on the same information, we will create ad campaigns that work best for your business. While many businesses employ Google and/or Facebook ads, we also have experience with smaller platforms such as Bing, LinkedIn, and several others.

Where Can You Advertise?

All modern social media platforms and browsers have the ability to execute paid advertising campaigns, like Google Adwords, Facebook Ads, as well as LinkedIn’s recently updated ad system. However, the networks you choose will depend on what you’re trying to achieve with your advertising

General Advertising

The best way to begin is usually by utilizing Google Adwords. You’ll be producing search “ads” that have a comparable result as paid searches. If someone looks for something associated with your keywords, then they will view your ad. Your demographics may provide you with better success on Bing – which can also cover Yahoo’s ad software system.

Targeted Offers

If you have an audience with highly specific interests or urgent offers to make, social media is the ideal choice. Facebook ads remain the standard of excellence in this field but it would be prudent for companies to explore other platforms depending on their target demographic makeup. Targeted offers usually have a more specific call to action than a more general advertising campaign would.

Facebook ads vs Google and Bing Ads

Expansion is the name of the game here at Melinda Rae Marketing and Consulting. We
listen to what your goals are and develop a strategy and plan to get you there.

Facebook Ads

Compared to other social media networks, Facebook caters to a broader audience. As long as your product or service adheres to Facebook’s advertising terms of service, you are likely to gain traction. Facebook Ads Manager integrates with Facebook Pages for various businesses, enabling them to brand their ads. Its robust system easily creates lookalike audiences to reach new potential customers.

Google and Bing Ads

Unlike Facebook, Google and Bing utilize the search engine results page to display their ads. Rather than dynamic audiences, these networks rely on frequently searched terms as keywords to showcase your ad. Your ad is designed and operates like a search result, but it automatically appears at the top of the search when done right.

Get guaranteed results.

So what are you waiting for? It s practically a no brainer.

We go beyond helping your business achieve your goals, you will dominate the competition and enjoy the highest returns you have ever seen.